Bachelor of Communication (Advertising and Public Relations)

Bachelor

If you're creative and passionate about bringing products and services into the public eye, the Bachelor of Communication (Advertising and Public Relations) from Charles Sturt University will launch you into an exciting career in this industry.

Key details

Degree Type

Bachelor

Duration

1 year full-time

Study Mode

In person, Online

Intake Months

Mar, Jul

About this course

If you're creative and passionate about bringing products and services into the public eye, the Bachelor of Communication (Advertising and Public Relations) from Charles Sturt University will launch you into an exciting career in this industry. You'll be equipped with the skills and knowledge to create ads and campaigns, and help enhance the reputation of organisations through your creative problem-solving, expression and digital media skills.

Study locations

Bathurst

Online

Career pathways

Increasingly, organisations are recognising the key to securing competitive advantage in the marketplace is an advanced approach to engagement - including strategic development of advertising and public relations.

Develop holistic marketing and PR solutions
Use your skills to work across all avenues of influence - bringing together public relations opportunities and supporting marketing campaigns in agency or in-house roles.
Use project management to bring major initiatives to life
Work as an engagement specialist in government or industry - connecting the community with project owners to deliver co-designed outcomes.
See your creative concepts brought to life
Hone your creative instincts in an advertising or public relations role across any one of a range of organisations, including advertising agencies, marketing companies, national advertiser clients, marketing divisions in corporations or organisations, and direct response, sales promotion, experiential or activation roles or other consultancies.